MN Municipal Utilities Association

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Project Overview


In 2013 this association decided they needed to overhaul their decade-old website. The site was no longer cutting it. Members’ online experiences had evolved significantly and they expected more: online payments for events, online profiles and a mobile-friendly interface, to name a few.

In parallel, the staff was wrestling with outdated software to manage their internal processes (which were changing as the association experienced growth); these systems had always been “silo-ed” - they did not talk to each other and were not online. The staff was doing more work-arounds than actual work. They badly needed a better way to manage their member database, event registrations, job listings, etc. and make it accessible to members online.

And so, rather than just a website, we built an “association management system” that integrates both the online member experience and their internal processes. The system is completely web-based, seamless and tailored to the specific needs of their members and staff.

Today, their new system manages the following aspects of the association:

  • People (3 different types of members + nonmembers and vendors)
  • Member Directory
  • Leadership (Board of Directors + staff)
  • Events (registration, attendance tracking, CEU certificate distribution)
  • Products that accompany Events
  • Trade Shows (registration, exhibitor registration)
  • Sponsors
  • Classified Listings

Services Provided

  • Logo
  • Brand Standards
  • Web Design
  • Web Development
  • Content Management System
  • E-commerce
  • Responsive Design
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